Revolutionary??? Yea, Right!!!

Hard to believe? So what's so revolutionary about what I'm doing, and is it even revolutionary? Let me take a stab at it and we'll come to some conclusion.

First of all, the premise is that I've got a product which attaches onto fabric or solids, and onto this piece full-color art can be attached and detached again and again. But today, there are already things that can attach onto fabrics and onto solids. That's no big deal. I guess what's different about mine is that it can "receive" art pieces. Then when you don't need it anymore, just take it off. The other difference is that it can be produced extremely cheap and fast. But again, that's nothing new. There are plenty of gadgets which can be produced cheaply and fast.

Alright, alright. What's is the big deal after all?

Well, I think the big deal is on the production side. Being that I'm just one individual, I've had to search far and wide and study all sorts of processes, combining them in new ways, to produce what I want and whenever I want. That's what's called "on-demand".

Here it is in a nutshell: My product can be produced "on-demand". Yep, no inventory required. It is produced and shipped to the customer the same day it is bought.Theoretically, it can be in the customer's hand within minutes, more realistically the next day, and absolutely by week's end.

Ok. Let's take a step back and see what this really means.

Let's say a customer wants to buy just ONE design. Then just sell him one at the same unit price you would sell him a million pieces. Production costs are the same for each and every single design. That's right. Why should a customer have to buy 100 pieces to get the benefits of economies of scale? That customer doesn't care what your production costs are for one pieces versus a million. All the customer cares is the retail price for any design.

So if we can get over the hump of economies of scale, then other possibilities are possible. Imagine this. The customer sees a design she likes, but would like to customize it a bit, say changing a color. That should be easy enough. But it will turn out that single customization will be the only one of its kind ever, and that customer will be the only one who will ever buy that design.

Enter PRAPS. Stay tuned because this is going to get really, really good, and fast. And as a teaser, this is just the first product to annihilate economies of scale. Let's get this rolling and you will see what I'm talking about.

:-)